YWCA: #Notokay
2015
Client: YWCA
Agency: Juniper Park
Creative Director: Terry Drummond, Alan Madill
Art Director: Bonnie Cheung
Copywriter: Erin Kawalecki
Graphic Designer: Louise Duarte
YWCA #NOTokay
Violence against women is simply not okay. However, something so obvious isn't taken so seriously when pop culture continue to embrace the issue as a joke. This campaign is a wake up call. NOTOKAY.CA
Video
#NOTokay "That's No Joke"
#NOTokay "Not a Game"
#NOTokay "Change the Tune"
Radio